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  • ArtNou 277 Gallery

    Summer Exhibition at Art Nou 277
    BARCELONA

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    MILAN

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    VIA RAFFAELE CADORNA 28
    ​ROMA

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    CANVAS VENICE INTERNATIONAL ART FAIR 2026

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    THE EXPERIENCE BEGINS UP CLOSE

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Margus Veisveer - Originator of Directing Pigment
"The tool does not define the method. The artist's relationship with pigment does."

Margus Veisveer 
Originator of Directing Pigment

Margus Veisveer is the originator of Directing Pigment, a painting method based on the deliberate guidance of pigment rather than its conventional application.

The method does not depend on a particular tool. Its essential principle is the intentional direction of pigment and the physical forces acting upon it. By shifting the artist's attention from the application of paint to the movement of pigment itself, Veisveer opens a different field of possibilities within oil painting.


His paintings are not demonstrations of a single technique or visual formula. They are the first individual language to emerge from an open method that can potentially be interpreted and developed by other artists.